Know What Your Clothes Are Made Of
Because materials matter.
The KYND is a Chrome extension that reveals fibre composition as you shop, turning materials information into a simple, colour-coded score.
Install the Chrome extension
Add KYND to your browser in seconds — it’s free and easy to set up.
Browse your favourite fashion websites
Shop as you normally would across the online stores you already love.
Instantly see fiber scores and insights
KYND appears directly on product pages, showing a clear, colour-coded fibre score at a glance.
Shop With Clarity
Shopping online shouldn’t mean digging through product descriptions to understand what your clothes are made from.
KYND is a Chrome extension that helps you understand what your clothes are made from as you shop online. It analyses fibre composition and presents it as a clear, colour-coded score, so you can quickly see whether a garment is mostly synthetic, mixed, or natural — all without leaving the product page.
Key features:
Identifies synthetic, regenerated, and natural fibres
Provides an easy-to-understand material score
Works seamlessly while browsing online stores
Free to install • Works while you shop • No account required
Early Access Feedback
FAQs
Everything you might be wondering before getting started
KYND analyses the fibre composition listed on clothing product pages and translates it into a clear, colour-coded score, helping you understand whether a garment is mostly synthetic, mixed, or natural while you shop online.
KYND works on many popular online fashion retailers. We’re continuously expanding compatibility as we improve the extension.
(You can later replace this with a store list if you want.)
KYND bases its scores on the fibre composition information provided by retailers. The scoring system is designed to be informative and transparent, not a definitive judgment.
Yes. KYND is free to install and use.
KYND does not collect personal data or track your browsing activity. It only analyses product information on pages you visit.
Do you have different questions?
Can’t find what you’re looking for? Send us your question and we’ll get back to you.
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